After more than a year-long exploration of artistic goodness, we're so excited to share our brand-new artwork for all of our brews!
When Sam Calagione calls you up with a new idea, you answer the call. And our creative team, led by Ryan Telle, did just that!
"Sam and I are likely talking about one of four things – music, art, packaging and sneakers," says Ryan. "When he brought up the idea of leaning into our coastal roots for our 30th Anniversary, I loved it. Our wheels started turning immediately and we came to the decision to keep it off-centered and simple, but bold. Capturing more of a brand icon illustrated in the center of the packs seemed to be the sweet spot."
After more than a year-long exploration of artistic goodness, we're so excited to share our brand-new artwork for all of our brews! From the iconic, continually hopped 60 Minute IPA to the paloma-inspired, beer-cocktail hybrid Citrus Squall, and everything in between, the new cans and bottles will begin drifting to shelves soon!
Visit dogfish.com to read the full article and learn more!
![Dogfish Head beer packaging is rocking a fresh look that’s shore to make waves!](/-/media/images/news/news-article-images/main-images/boston-beer/2024/april/dogfish-head-new-packaging-b.png?as=0&w=956&hash=78B247AB9826067974B86527DADED6B5)
![Dogfish Head beer packaging is rocking a fresh look that’s shore to make waves!](/-/media/images/news/news-article-images/main-images/boston-beer/2024/april/dogfish-head-new-packaging-a.png?as=0&w=956&hash=25DDCD0A6EEDB94802C2F4AEFD4FD931)
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